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Senior Content Designer✍🏼UX Writer✏️Content Strategist🧠Video Maker📽Lover of commas & keyframes

Ask me anything (about working with tools as UX writers): ❓ Have questions? I'll answer them! If you want to know more about #UXWriting#ContentDesign#ContentStrategy, career transitions, or anything else, send me your questions. I'll respond in a post like this. You can leave questions as comments below, or you can message me. I hope this project helps anyone who's curious about the field. If you want to know more about something, there's a good chance other people have similar thoughts. Hope to hear from you! 😄 *** Q: I'm wondering what top 3 tools you think new content designers should focus on mastering. I'd also love to know what functionalities you think are the most important within each of them. A: If you were to ask this question to a group of content designers, you would receive so many different, interesting answers. To anyone reading this, drop your top 3 picks in the comments! Here's my take: 1.) Figma As a writer, I've worked with InVision, Figma, and now Framer to edit copy within designs. Figma seems to be widely used, and it's fairly intuitive. I've only touched the words within wireframes. But it wouldn't hurt to get a basic understanding of how UX designers use the tool in their work. 2.) Grammarly & Hemingway Editor (I can't separate them!) I use both daily. Grammarly is great for grammar checks and inspecting a sentence's clarity. Hemingway Editor is more limited, but it catches unnecessary adverbs, complex words, and passive voice examples. I've cleaned up so much copy with both tools. I also have Grammarly for Chrome, which is a nice check-as-you-go option when working outside the Grammarly app. 3.) Google Analytics You can make so many data-driven decisions here. In my former role, I studied trends from our support site to determine which articles were most popular throughout a particular date range. I used those findings to plan which videos to make to help visual learners accomplish tasks within our software. Sometimes, word people have a reputation of being uncomfortable with numbers. But in this job, studying data and responding to it can open so many doors. (Thanks to Sophie Strosberg for the question!)

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Andrew Astleford

Senior Content Designer✍🏼UX Writer✏️Content Strategist🧠Video Maker📽Lover of commas & keyframes

2y

See the previous posts 👇 When UX writers work on copy: https://bit.ly/3qhPPL9 1 thing I wish I knew before starting in UX writing: https://bit.ly/3mNZx5O Differences and similarities between writing for B2B clients and UX writing: https://bit.ly/31ocrz7 Reaching out to companies to get UX writing experience: https://bit.ly/3BUSVYb UX writing course recs: https://bit.ly/2XesNIL UX writing hacks: https://bit.ly/3mWeKAo Storytelling in UX writing: https://bit.ly/3j2YQTZ Gaining experience as a UX writer: https://bit.ly/3a1mV8x UX writing voices to follow: https://bit.ly/3iqzzT7 Rebranding to break into UX writing: https://bit.ly/3ioUar4 Nontraditional entrances into UX writing: https://bit.ly/2ZnCuVX

Sophie Strosberg

Copywriter and UX writer

2y

Thank you Andrew! So helpful. I’m excited to learn more about all three of these. I will admit that as a copyeditor and writer, I’ve had a bit of a cocky attitude toward my abilities with grammar. But then my mentor pointed out a missing hyphen in one of my assignments, and I realized (once again) that working out the errors is all about editing, editing, editing. And you might as well get the editing wherever you can. I find it interesting that you are also able to use it to guide your word choices.

Theophilus OGUNDEJI

UX Writer | I help brands profit by designing content that solves user needs while causing a higher conversion and retention rate to reduce the cost of acquiring new ones. Brands & Users win when I'm involved.

2y

I did see Figma coming but never Google Analytics. I mean, it was something used to get marketing data before running ads. It would seem that user psychology and emotion is enough to be a ux writer. Never saw the numbers coming. Thank you again Andrew

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